Starting a business online has a lot of advantages that a large percentage of the population are drawn to. Freedom to work when you want to, ability to spend more time with your family and loved ones and at nice income to name a few.

With this said, most people struggle to even make a single sale of a product or service online. The problem stems from a lack of the correct knowledge of what it takes to make money online, the fact that doing business on the internet can also seem abstract at times as well.

It is important that for someone to pull out their wallet, an emotional process needs to take place and as a salesperson you need to understand this process in order to begin selling online or offline.

The first step you need to take online is to drive traffic (internet users) to your website, in order to do this you would need to have something of interest for these website visitors that would want to make them come back to your website. This is known as content.

Content is any useful information in your niche that you could share with your audience, information they will appreciate and return to your digital establishment for more. Once you have created this content, which could be in the form of a short article, audio recording or even video clip, the idea is to have it syndicated across the Internet. Your target market will find it, consume it, and appreciate it enough to return to your website and purchase your product or service.

At the point they come through your digital doors, they are known as "targeted traffic" and the best type of internet traffic you can send to your website to make your first sale online.

Source by Tayo Binuyo