Does your website have content that is not linked or easy to share? If so it's of no use to your website. Since the Panda and Penguin Google updates, content on your website is massively important to Search engines.

What you must do then is create a material that is not simply eye-catching to individual visitors, but also to the internet ie the search engine robots. Let's look at a few recommendations that can help you succeed with both of these objectives.

Selecting Keywords for your Content

There's really no point in talking about content marketing without looking for the right phrases and keywords, regardless of how clichéd it looks may be. Yet, the value of using the right selection of keywords for your content and using them in the right way is so highly effective that you really can not avoid it. In this SEO situation, keyword and key term and key term requirements have gone through a lot of changes.

You need to take up extensive keyword research and create material containing different versions of the same keyword, key terms and key phrases. The benefit of this technique is that first of all, it keeps material from becoming full of only a few phrases, and secondly, it gives a natural voice to the material. Also, you should regularly conduct new keyword research so that you can continue to enhance and add to the phrases that you have selected.

What is the optimum Length of your SEO articles?

Be it new articles, blog posts or your website news, if they are less than 300 words, they are usually considered less valuable than longer pieces.

Why? According to Google's search criteria, it appears an article needs to be at least 300 words in length in order to provide sufficient detail and be valuable to the reader.

So, the longer the piece of content, the better it is for SEO. However, your visitors may not take well to write-ups that are a very lengthy all the time. So, create a material that is different and between 300 and 1000 words in length.

Why you should avoid duplication?

Duplication of material is very risky to SEO. Ensure that no two articles on your website contain the same content. Sometimes you simply can not avoid duplication, if this is the case then using robots.txt will help avoid duplicate content on the internet and look for websites that have copied your content.

How to use LSI techniques or other semantic methods for your writing

While using variations for key phrases is a sensible exercise, using material that is similar to look for other phrases and conditions is a great way to enhance the material you create. Typically, your material needs supplement the important keywords you select. For example, if your website is about "baking", your material needs to use keywords that specify the kind of "baking" you deal with. A spreading of such keywords throughout the material facilitates the importance of your website to the key term used on the internet that the search engine is looking for. So, the probability of achieving a good ranking is higher.

SEO technicalities ?

The title tag should be carefully created. 70 characters is a good length so it's not truncated by Google. Use your main keyword and key term and key phrases in the headline. When creating the h1 tag you should involve the main keyword, key term and key phrase in it.

In fact, the h1 tag should actually be the main headline for your website. The site headline and h1 brands should be unique but both should be relevant to the subject matter of the website. Use subheadings to create smooth navigation and a strong structure for your material. Another very critical aspect is the Meta details. These are short details of not more than 150 characters that describes the subject matter of your website. Use search for phrases and keywords in the Meta details too.

Great content is the platform for effective SEO techniques. So, pay attention to it and you will reap the benefits.

Source by Ingram John Sanders